Client Expectations

The Ideal Client

We hope to build lifelong collaborations with well-behaved clients. We’ve seen it all… and whether it’s a fancy agency, a huge corporation, or a tiny startup, we believe bad clients aren’t born, they’re made – by weak processes that turn unhealthy for both the creatives and the clients. It is Heck’s opportunity to demonstrate a smooth process to clients, and model the ideal video vendor. We’ll try!

Everyone has seen the ‘Project Triangle’ of good, fast and cheap, where only two are possible. But we’ve already solved that: we don’t chase ‘cheap’. We aim to be good, fast, and a worthwhile investment.

Make our dreams come true. The ideal client: 

Preps their organization

• Plans ahead to give the creative process ample time

• Appoints a single point of contact for the project, with real decision power

• Knows what they want to spend, when it’s due, and what success looks like

Trusts our process

• Honors the Statement of Work and pays for changes

• Understands how to view a work-in-progress

• Gives productive feedback by Identifying problems and asking Heck for solutions

Values our expertise

• Relies on our experience and problem-solving 

• Believes in video as a tool to solve business problems

• Invests in our expertise, above our minimum level of engagement 

Honors our boundaries

• Limits work to business hours on business days

• Communicates via our apps and channels – not a spray of texts, calls and emails

• Respects our culture and policies

Read more about our process to get oriented, and checkout our values too.

Thank you!